Guide
What a missed call is costing you.
Three numbers you already know, multiplied. Your math, not ours.
Type your numbers,
or drag the sliders.
Round numbers to start you off, not your numbers. Change any of them.
What those calls were worth
$4,850a month
$58,200 a year
8 missed calls × 40% × $350 × 4.33 weeks.
Your agent answers when you can't, and sends you the write-up.
How the math works
Three numbers, multiplied: the calls you miss in a week, times the share that would have booked, times what an average job is worth to you. That is one week. Times 4.33, the average number of weeks in a month, gives the month, and times twelve gives the year.
The calculator starts from round numbers, not an industry figure. We have not measured how many calls a shop misses or how many would have booked, and we would rather you type in what you know than trust a number we cannot back up. Not sure how many you miss? Count a week of voicemails and the hang-ups you noticed.
The total is not money you are sure to earn. It is what the calls that reached nobody were worth. Some of those callers rang the next shop, some rang back later, and some never needed you. The share that would have booked carries that doubt, so set it where it feels honest.
What counts as a missed call
Voicemail is the obvious one, and it is not the only one. Four things count.
- Voicemail. The caller reaches your greeting, and the job waits on a message they may not leave.
- A ring-out. The phone rings until it stops. The caller cannot tell whether you are busy, closed or gone.
- A busy signal. You are on one call, and the next caller hears the tone and tries somebody else.
- The caller who never calls back. Any of the three, with no second try. You never hear about it, so it is the easiest to leave out.
Not every one was a new job. A cancellation, or a customer moving Thursday to Friday, is in the pile too. The calculator counts only the callers who would have booked, so the pile is bigger than the number.
If your phone log shows them, count them all. If not, keep a tally for a week.
What changes with an agent on the line
Your agent answers whenever your line sends it a call, nights and weekends too, in your business's name, and asks the question each job needs, off your own list of services.
It takes what's wrong, where, when they'd like someone, their name and the best number, then reads it back before they hang up, the number digit by digit if they said one. A cancellation or a request to move a job is taken down too.
It does not promise a time. It says your team will call back, and then you do.
About a minute after the call, the write-up is in your inbox: who rang, the number to call back, what they need, where and when, and a summary in plain words. Tell us your quiet hours and the email about a late call waits until they end.
You call back with the write-up in front of you, so the first thing you say is about their job, not who they are. The lead stays warm.
After the call, the write-up can also go on to your apps; we connect them with you during setup.
That is the one number your agent changes: the missed calls your line sends it. Now set the total beside the two plans.